Showing posts with label membership. Show all posts
Showing posts with label membership. Show all posts

Pause for thought and Congratulations!

by Midnight Freemason Guest Contributor
Jack Heide



The recent announcement by Universal Co-Masonry through social media of their work of a beautiful new archives building in Larkspur, Colorado is an inspiring development that highlights the continued growth and vitality within certain sectors of Freemasonry. Universal Co-Masonry, which admits both men and women, has seen steady expansion in recent years even as many “mainstream” Grand Lodges have struggled with declining membership, lodge closures, and consolidation.

The fact that Universal Co-Masonry is investing in new infrastructure and has the resources to build a dedicated archives facility is a testament to the health of their organization. It demonstrates that there remains an eager population seeking out the fellowship, ritual, and teachings that Freemasonry provides.

Moreover, while the archives building represents physical growth, it is also indicative of broader success across various facets of the organization. The ability to undertake such a project suggests financial stability, effective leadership, and an engaged membership base. It prompts one to consider when “mainstream” Freemasonry last experienced growth driven by genuine increases in membership, rather than focusing on retention or trying to get more people in the door regardless of their suitability or commitment to Masonic principles.

However, most “mainstream” Grand Lodges would consider Universal Co-Masonry to be "clandestine" since it does not conform to their standards of recognition and ancient landmarks, particularly in its inclusion of female members. This raises thought-provoking questions about the future trajectory of Freemasonry.

As overall interest in joining fraternal organizations has waned in recent decades, many “mainstream” Lodges have struggled to attract new members, especially younger ones. Aging member bases, lack of public awareness, and failure to adapt to changing social norms and expectations have contributed to this decline. If these trends continue unabated, Freemasonry as practiced by “mainstream” Grand Lodges risks fading into obscurity.

So what lessons can be drawn from the comparative success of Universal Co-Masonry?

Inclusivity seems to play a key role. By welcoming female members, Universal Co-Masonry expands its potential pool of recruits and projects a more modern, equitable image that aligns with contemporary social values. This approach not only boosts numbers but also infuses the organization with fresh perspectives and talent. However, admitting women would be a seismic shift for “mainstream” Freemasonry, challenging centuries of tradition and potentially causing significant internal dissent. “Mainstream” Lodges might consider more incremental steps, such as partnering with women's auxiliaries or sponsoring inclusive community events, to signal openness without radically altering their core structure. Or even, going out on limb here, maybe recognize women-only masonic lodges and grand lodges, so there is modern parity and status with male lodges and grand lodges. 

Flexibility and openness to change appear to be important factors. While “mainstream” Lodges often strictly adhere to long-standing traditions and membership requirements, Universal Co-Masonry seems more willing to innovate and adapt. Reexamining entrenched practices and restrictions could help “mainstream” Lodges remove barriers to growth and relevance. Yet too much change risks diluting the unique identity and heritage of Freemasonry. A balanced approach might involve carefully evaluating which traditions are essential to preserve and which could be modified to better serve current needs and aspirations.

Proactive outreach and public engagement can make a significant difference. Many “mainstream” Lodges have struggled with a lack of public awareness and understanding about Freemasonry, allowing misconceptions to proliferate. Universal Co-Masonry likely benefits from more effective communication strategies that raise its profile and transmit a positive message to potential members. However, excessive publicity or aggressive recruitment tactics could undermine the mystique and selectivity associated with Masonry. “mainstream” Lodges might focus on targeted outreach emphasizing their charitable works, community involvement, and personal development opportunities, while still maintaining a degree of discretion.

Providing a clear value proposition is critical in an era of countless competing demands on people's time and attention. Universal Co-Masonry seems to be successfully conveying the tangible benefits of membership, whether through fulfilling social connections, personal development programs, meaningful charitable work, or esoteric education. “mainstream” Lodges must ensure they are offering similarly compelling reasons to join and remain involved. At the same time, they should be wary of trend-chasing or diluting their core identity in an attempt to appeal to every possible audience. Striking a balance may involve focusing on the unique transformative aspects of Masonic ritual and teachings while finding fresh ways to apply them to contemporary challenges and interests.

In navigating these considerations, “mainstream” Freemasonry might benefit from adopting a "Resist-Accept-Direct" framework. The concept of Resist-Accept-Direct, as applied to organizational change and strategic planning, appears to have originated within the field of future studies and foresight. It has been used by various futurists, strategists, and consultants as a framework for helping organizations navigate complex, uncertain, and rapidly changing environments. The framework involves asking three key questions: What do we preserve? What do we allow to change? And what do we purposefully change?

The first question, "What do we preserve?" calls for clear identification and fierce protection of the core elements of Masonic tradition, ritual, and teachings that define the Craft's distinct identity. These might include the essential initiatic experiences, the use of symbols and allegory to convey moral and spiritual lessons, and the emphasis on personal growth and brotherly love. By resisting any dilution or alteration of these fundamental aspects, Lodges ensures that Freemasonry remains a unique and transformative path for those who seek it out.

The second question, "What do we allow to change?" recognizes that some degree of organic evolution is natural and even necessary for Freemasonry to remain relevant in changing times. This might encompass gradual shifts in the demographics of membership, the incorporation of new technologies in Lodge operations and communications, or the updating of certain ceremonial elements to reflect contemporary language and sensibilities. The key is to accept these changes gracefully when they arise from within the Craft while ensuring they do not compromise the essential nature and purpose of Masonry.

The third question, "What do we purposefully change?" advocates for proactive, intentional initiatives to address areas where Freemasonry has struggled to adapt. For example, Lodges might choose to purposefully change their public outreach strategies, developing a more engaging online presence, participating in community events, and collaborating with local organizations to showcase the positive impact of Masonry. They might purposefully change their membership processes, streamline application procedures, offer flexible dues structures, and create mentorship programs to better integrate and retain new brothers. Or they might purposefully change their leadership development approach, providing training in modern management techniques and encouraging younger members to take on progressive roles and responsibilities.

“Mainstream” Freemasonry could begin to address these questions through a thoughtful and inclusive process of self-assessment and strategic planning. This might involve surveying members to gather insights on what they value most about the Craft and where they see opportunities for improvement. It could include forming study groups or task forces to examine specific issues and propose recommendations for change. It would certainly require open and honest dialogue among Lodge leaders and members, as well as a willingness to experiment with new approaches and learn from the successes and challenges of other jurisdictions.

Importantly, this process should be guided by a shared commitment to preserving the timeless essence of Freemasonry while also ensuring its continued vitality and relevance. By striking a balance between resistance and acceptance, tradition and innovation, “mainstream” Lodges can chart a purposeful course toward a stronger, more vibrant future.

By identifying the core elements of Masonic tradition, ritual, and teachings that must be zealously guarded, Lodges can ensure they maintain a distinct identity rooted in centuries of history and wisdom. At the same time, acknowledging areas where flexibility and organic evolution can be accommodated allows for gradual adaptation to changing social contexts without forcing the issue. Finally, proactively initiating certain changes, such as in the areas of public outreach, membership processes, or leadership development, affords Lodges greater control over their future direction.

Ultimately, the path forward for “mainstream” Grand Lodges is not an easy one, but it may require taking inspiration from the success stories in Masonry, even if they come from unfamiliar or unrecognized quarters. The Universal Co-Masonry archives project is a reminder that Freemasonry still holds appeal and relevance for many. The question is whether “mainstream” Lodges can adapt to tap into that potential before it is too late. By carefully weighing the pros and cons of different approaches, seeking a middle path between tradition and innovation, and applying a framework of purposeful change balanced with preservation of core identity, “mainstream” Freemasonry may yet find a way to thrive in the 21st century.

No matter the current direction of any Masonic organization, I give hearty congratulations to Universal Co-Masonry and all their current and future endeavors!

~JH

Jack Heide is Junior Deacon of Beverly-Riverside Lodge No. 107 in Riverside, New Jersey. He holds a Masters of Community and Regional Planning degree from the University of Oregon, and Masters in Homeland Security and Defense from the Naval Postgraduate School. He works in the field of emergency management in the New York, New Jersey Region, where he resides with wife and daughter.

Causation or Correlation?

by Midnight Freemason Guest Contributor
Bro. Mark St. Cyr



About Those “Glory Days”

Membership Numbers… Note: As always I would like to presage the following with this disclaimer: In no way, shape, manner or form am I trying to disparage anyone or any body. What follows is an argument based purely on Masonic fact that needs no footnotes, for it proves itself in both meaning as well as its use of symbology.

This is a discussion for “Adults Only.” Both figuratively and literally, while also being slightly in-your-face enough to move the needle for context to address current numbers and their possible implications.

So with all that now on the table, here we go…


Causation or Correlation - you decide. 

If you’ve heard it once you’ve heard it a thousand times, “Back in the day we came to Lodge because of our commitment to blah, blah, blah.”

I have no doubt there was true commitment from many Brothers of those times and since. However, I would like to take issue with a bit of it - and maybe - put some additional context around all that “glory days” swagger of times gone by using artifacts from that very same past.

Masons do research into how the Craft came about centuries ago, and both ponder as well as project their thoughts into formulating any impetus and intents.

Many of us also dwell upon the “good ol’ days” when Lodge rooms were filled to the brim and new Temples erected at a pace that would make a Wall Street real estate tycoon blush during the mid-20th century. Then, as was eloquently professed by Bill Murray in the opening scenes of “Stripes” (1981 Columbia Pictures) “…depression set in.”

Why?

Since the late 1960’s early 70s we’ve been in both a depressing numbers spiral as well as sentiment dilemma as to our future ever since.

But does anyone really understand the real possibility (if not probability) for both all that influx then outflow? Hint: It may not be what you think.

Remember in the opening lines that “Causation - Correlation” part of this conversation I proposed? Let’s also delve a bit into another line from above also, shall we? aka “Adults Only.”

Everyone talks about “After the war…” when referring to what’s colloquially known as the “Age of Fraternalism” and with it, give reasonings as to why it had such an impact on the fraternity.

Well, maybe it did. But possibly not solely for the reasons many articulate.

In and around the middle of 1945, as there was resettlement into what we might call “normal life” and the collective world breathed a sigh of relief. Many embarked on what some might call “Living life to its fullest via any and all of life’s adult pleasures.” After all, many of this era thought every passing day could be their last, so now living life was to be put through all its zeal.

No one could (or should) blame them, for it was also a different time. But now, since we’ve put time on the table, let’s put it in chart form so we can view and postulate in real-time. To wit:



The above charts out membership via the Masonic Service Assoc. since they began and is the most referred to when numbers enter the picture. The notations are my own, and we’ll discuss them. Just note, although their record keeping begins in 1924, there’s still a lot we can speculate if we want to possibly open the doors for some true introspective assertions on current membership. And I will.

Warning: As I stated prior this is an “Adults Only” conversation, so if you find yourself wanting to yell at me through your screens in a “How dare you insinuate…!” manner. Remember, I’m using actual masonic artifacts and trying to put the pieces together for better understanding using both the history of the time and the underpinnings of the human condition, that we are always trying to scrutinize for possible improvement, nothing more. i.e., I’m only a messenger.

As you can see in the graph above, I made a notation regarding the “Temperance Movement” (TM). The reason for it is relevant to that other question I posed “causation or correlation?”

“And the relevance for all that is?” you may be asking. Great question, let’s see, shall we?

The TM really got going in the early 1800s gaining steam across the globe, and by 1909 a world prohibition conference in London formed the foundation of an International Prohibition Confederation. (source: Britannica.com) Here in the U.S., this culminated in what we now know as “Prohibition” in the 1920s and 30s with a constitutional amendment.

The date of 1909 and the idea behind its revelation is that in the U.S., just about at that same time, a little-known organization thrust itself onto the Masonic scene. They’re known as “Jesters.”

Founded in 1911 the Royal Order of Jesters functions in connection with Freemasonry and the Shriners. It is said to be an “invite only” Order. (source: royalorderofjesters.weebly.com) 


This particular group is said to be focused on one thing and one thing only: Having fun. But here’s an artifact that I dug up where you can clearly see they take one area of “ritual” very seriously…

“Why are you pointing this out in particular? After all, don’t we basically do this regarding Lodge, anyway?” Again, great question, but let’s remember some of those dates and relate them to the graph.

To use today’s vernacular “The hammer was coming down, hard!” regarding anything alcohol and more, especially so in 1911. Or said differently, with insinuation - you didn’t want to be “seen” having anything to do with alcohol during this period.

And then, in less time than most can memorize a lecture - it would be illegal to do so here in the U.S.

Now look at that graph again and notice precisely it was during this time membership numbers were exploding higher.

(Note: Yes, even though the graph begins in ’24, we can safely assume as we’ve parsed through other literature of times prior membership was in the accent going into ’24 and continuing through.)

Then, we begin to drop off a cliff.

Guess what happened precisely at that time frame? “WW2” you say?

Yes, there’s that, but it’s also the end of prohibition, e.g., officially 1933, unofficially circa 1931/32. Suddenly being “seen” is no longer a paramount consideration. Then, there’s the war.

Membership numbers remain flat for all intents and purposes till about 1945ish with good reason. Then, we begin to explode again. Why? Many have their inclinations and insinuations, but here’s one many may not fully comprehend for both its draw as well as efficacy to these now returning men to be “seen” partaking in.

So let’s now see if this prior insinuation holds any argument as we go through some decades…

For your consideration I offer the following, let’s begin with the back of a brochure for a Masonic gathering which at its time was all the rage. To wit: 


Remember what I said about this being an “Adults Only” conversation? Great, so let’s flip it over and see the full frontal along with its centerfolds… (following images source: Ebay.com “censored” my own) 




As you can clearly see in the above, this artifact is from not only the years right after the war, but also in what is known as the golden age of adult theater where it was fashionable to see, but maybe not as much so to “be seen” if you catch the drift.

But then, much in tangent with the fall of membership, so to did the drapes of polite society and it was no longer risqué or anything else of risk that needed to be held in close quarters or behind closed doors. i.e., No longer did men need to find other like-minded, fun-loving others to partake in these venues. After all, you now had versions of “What happens in Vegas, stays in Vegas.” Replacing the need of the Jester motto or any other wink to secrecy.

Again, to reiterate the insinuation point: There was no longer a need to find others or partake in closed quarter fashion with those others to partake in fare “others” may not have a particular passion for. Yet, it was fully accepted by all those that both were of like minds, or better yet, of like mouths as for keeping them shut. Again - Vegas anyone?

So now that I’ve probably got a few of you swearing under your breath, believing I’m making disparaging insinuations or commentary against the Shrine or any other Body.

To that, I would answer wholeheartedly - absolutely not!

And if you do, then it is you that is willingly not understanding my premise and need to, if, you want to argue or contemplate membership going forward. Period, full stop.

What I am insinuating (because all of it is complete conjecture, even those that use the war argument as a basis) is that - like it or not and argue that it is or it isn’t - the fact that our structure or system for membership that has been copied by countless other organizations, just so happened to be, the perfect structure for men of like minds that wanted to partake in entertainment that was either frowned upon or other by polite society, and all it took for the “price of admission” was to join Lodge then move into the concordant Body. Is an exercise of ignorance-is-bliss to anyone trying to sort causation and correlation arguments seriously.

In other words, let me use this example…

It’s like a willingness to dare not look under the carpet where there’s a noticeable hump next to the 5-year-old standing there holding a broom saying “I swept the floor for you!” You’re going to praise, thank, or whatever. But you know you’re going to have to look, like it or not. You just hope it’s what you want to be there, not what you dare not try to think about might be.

Today the Craft is doing many things trying to retain and increase membership back to the “glory days” level.

The problem is: It’s trying to do so without the tools, slogans, events, and other aspects that are no longer considered acceptable to Masons.

Think about it, can you imagine the uproar today if the Shrine itself put on another event mimicking the one above, even though it was actually, perfectly acceptable at the time and did?

You can’t be looking to replicate numbers that may have been achieved using enticements that today are completely anathema to the Craft. It’s beyond foolish and leads to nothing but complete and utter frustration for those that keep trying. For it won’t work and needs to stop and be thought through for better tactics and achievable and appropriate results going forward.

i.e., Those “working tools” of the past no longer apply, they actually hinder.

Think I’m off base? Fair enough, so consider the following for your own contemplation exercise. Ready?

I would bet dollars to doughnuts that using the above 1946 example as a construct that if a Masonic Con was announced using Masonic Education as the lead - then using “Sally” as the finale, there would be such an uproar that Masonic trials, suspensions and more would shake the very Earth with their weight in numbers hitting Solomon’s floor.

But I would also bet…

It would be the most popular, most well attended, and would probably gain new members in drove if the midsection held a one-day class as mandatory to view the finale.

Think about it.

To reiterate, I am not proposing that we do anything of the sort. However, what I am advocating is: that this is why you need to look at membership rolls with a more discerning eye going forward. For the “entertainment value” of yesteryear are no longer part of our community. And last time I looked…

Booze and sex still have quite an attraction, but we don’t associate with either anymore.

Again, don’t let that point be lost. Truly think about it, and we can plan ahead accordingly. Be willfully ignorant of the possibilities for explaining the past--And you’re planning for oblivion.

Oh, and one last thing for those that maybe think I have no idea what that “Golden age of adult theater” might have entailed. I just leave with the following. To wit:




Lili just so happens to be that era's biggest star.

But then again, what would I know about any of that, right?



~Bro. Mark St.Cyr Freemason

Reverence for All Beliefs: An Exploration of Consequences and Revelation of Moral Geography

A Joint OpEd by Midnight Freemason Contributor
R. H. Johnson
and Guest Contributor 
Kevin Homan


It is a long-standing belief within Freemasonry and the world for that matter, that each person, each individual conscious mind, has an inalienable right of personal liberty, personal choice, personal belief, and the freedom to explore those rights in the search for happiness. Thomas Paine writes in The Rights of Man, “Whatever is my right as a man is also the right of another; and it becomes my duty to guarantee as well as to possess.”


In this quote, we find the general position of the enlightened world. To verdantly assert the individual's right to all things, and within this–what is good for the goose, is good for the gander. That is, if one has complete freedom, all must have the same. What of these freedoms are tangible?

A tangible Freedom is an idea made real by its practice in the world in which we live. We think, and those thoughts beget action. When we act on these thoughts, we have unleashed a wave of probable outcomes, infinite in consequence. In just one example, we have freedom of speech, yet, we are not immune from the consequences of the words we write or that we vocalize. The rights guaranteed to all humanity are so divine, so spiritual and so personal–they are an ingrained part of our being. They determine how we act, who we are friends with, what groups we belong to, and can even determine our socioeconomic statuses.

The topic in this paper is the freedom of belief, and the respect the Masonic Fraternity has for the individual rights of men to hold whatever beliefs they see fit, so long as they check a number of ascribed boxes to which our fraternity is bound. Of those boxes within regular male craft Freemasonry regarding belief–we would see the acceptance of a Supreme Being (some will argue monotheism). Outside of this singular qualification which speaks to personal belief, there are two other attributes outlined within the interrogatories and question and answer portions of our ritual. Whether or not the ritual is to be taken literally or not, is a matter to be taken up by the Grand Master in each state, for only the Grand Master in each state can make such a judgment.

These other qualifications stipulate that a candidate who has come before the lodge for initiation is of “good report and well recommended.” In obvious terms, this means that the candidate is known by the proposers to be a good man, free from the allurements of vice and crime. A man who can be trusted. The other qualifications are to do with proper age (at least eighteen) and that the candidate is vouched for. These last two pieces as they relate to being admitted into our fraternity speak nothing of the general character of those whom we seek to initiate.

We ask our candidates if they are members of any group to which membership within the Masonic Fraternity is incompatible. In our 27 years of combined service to the Craft, we have never stopped an initiation due to a response to this question. Of this question, we have much to discuss. It is a question that when contemplated, opens a door that cannot be shut. For it forces us to look to the hearts and consciousnesses of our existing members and our petitioners. To what organizations do they belong that the various Masonic credos would be in opposition? Belonging to such an organization is a physical and real-world, tangible enterprise born from a personal ideology.

After a proper investigation of the petitioner, or a reflective moment on a current member and their ideological alignments–we get an objective view of where they stand in the geography of the moral landscape.

These ideologies live in the minds of humans, and in many cases are secret. The secret beliefs of men, held within the prisons of their own minds are often due to an intrinsic shame, or perhaps a general fear that the beliefs they hold are such of a minority opinion, they'll be looked at as a pariah. There’s even a chance that by the extolling of one's personal ideologies they will be accused of one or more of the many deadly sins of the 21st century–forever labeled in a pejorative manner. They will forever be tormented–or “canceled.”

Men today belong to many organizations who may not have anything to hold against Freemasonry, however, should we be now concerned enough to ask whether or not a person is a member of an organization to which Freemasonry is incompatible? Organizations that hold values, beliefs, or practices that are antithetical to what our Craft teaches? Contrarily, flipping the tables as it were. Are there such organizations? Are there such ideological beliefs that are in fact, incompatible with membership in this gentle Craft?

Antifa? The Klu Klux Klan? The Proud Boys? QAnon? While we may answer unequivocally that one could not reconcile Freemasonry and any of the aforementioned groups–the fact remains that we have members within our organization that do belong to these schemes. Not only this, they financially back these organizations (while complaining about Lodge dues, mind you.) They share articles and disinformation on social media networks, attack ideologies that are contrary to theirs, and criticize all of the principles counter to their beliefs.

The organizations mentioned above are just that–organizations of peoples bound together by beliefs in particular ideals or shared goals. But what about religious beliefs? Are their religions that teach their truths that are also misaligned with what the Craft teaches? And staying with the theme of this article, and using the same mindfulness we’re talking about in respect to morality and compatibility–shouldn't it apply to religions as well? It is an ideology, after all.

It's often assumed and said that “It's common to respect others’ beliefs”. Borrowing from another famous quote, “respect is earned, not given”, which is actually part of a larger quote from Pakistani Beggar King Hussein Nishah, “Treat people the way you want to be treated. Talk to people the way you want to be talked to. Respect is earned, not given.” Respecting one's religious and political beliefs is certainly common happenstance, so long as they fall within cultural norms (which are always evolving), or to extend that for this piece, the tenets of Freemasonry–the Progressive Moral Science.

This is nothing more than a distraction from the original argument. The answer is of course, yes, everyone is entitled to their own particular beliefs. We are not, however, required to respect them. These two things are mutually exclusive, I can respect your right to your own opinion while at the same time not having to respect it. Every action has an equal and opposite reaction, and as outlined above, while we have freedom of speech, that speech can have consequences. Say or support speech that is unbecoming of a Mason, and you’re likely to be reminded of your error.

The question remains, if we don't respect the beliefs of a brother who is a racist or a bigot, are we the problem? Or– should we tell it like it is and remove them from our ranks? Or, do as we have always done, let sleeping dogs lie–which brings us to the subject of consequence. The consequences of allowing behaviors of the groups mentioned above as acceptable or even compatible with Freemasonry will be seen by the public, by the prospective membership, as weak, unintellectual, antiquated, irrelevant, anti-progressive. Maybe even disgusting. In other words–it will be the death of the institution.

Let’s remember that no matter how good someone's ritual is, no matter how many times they were there for the lodge, or how much they donated–it doesn’t make them a good person.

Is Freemasonry to be the home of good men attempting to become better? And can you be a racist or a bigot as a member who is trying to become better by being a Freemason? Or should we just bar all racists and bigots from entering from the beginning; solving the problem at its core with small wins coming from the deaths of those bigots and racists who made it past the West-Gate, to begin with? As is often suggested by our Masonic forefathers, perhaps recentering ourselves, recommitting to what the Craft demands of us in principle--to "try Freemasonry" is all we need to do...

Defining Principals or Mission Statements of note:

Freemasonry - (Varies from state to state.)
To promote a way of life that binds like-minded men in a worldwide brotherhood that transcends all religious, ethnic, cultural, social, and educational differences; by teaching the great principles of brotherly love, relief, and truth; and, by the outward expression of these through its fellowship, to find ways in which to serve God, family, country, neighbors, and self. (Taken from Reading Lodge No. 254, CA).

The above description of Freemasonry certainly doesn't square with any of the descriptions below. As such, anyone identifying with such groups, should not be allowed into our fraternity.

ANTIFA
Antifa is a decentralized, leaderless movement composed of loose collections of groups, networks, and individuals. Antifa's professed purpose is to vigorously oppose fascism. Antifa adherents focus on countering right-wing extremists both online and on the ground. Antifa’s presence at protests is intended to intimidate and deter racists, but the use of violent measures by some militant Antifa adherents against their adversaries can create a vicious, self-defeating cycle of attacks, counterattacks, and blame. (Taken from ADL.org)

The Klu Klux Klan-
A white southern resistance to the Republican Party’s reconstruction-era policies aimed at establishing political and economic equality for Black Americans. Its members waged an underground campaign of intimidation and violence directed at white and Black Republican leaders. Though Congress passed legislation designed to curb Klan terrorism, the organization saw its primary goal–the reestablishment of white supremacy–fulfilled through Democratic victories in state legislatures across the South in the 1870s. (Taken from History.com)

The Proud Boys-
The Proud Boys are a right-wing extremist group with a violent agenda. They are primarily misogynistic, Islamophobic, transphobic, and anti-immigration. Some members espouse white supremacist and antisemitic ideologies and/or engage with white supremacist groups. Public rallies and protests. Members have been known to engage in violent tactics; several members have been convicted of violent crimes. Proud Boys members accounted for one of the highest number of extremist arrestees in relation to the Jan 6 insurrection. In 2021, Proud Boys latched on to anti-mask and anti-vaccine activism, showing up at school board meetings as well as related protests and rallies. (Taken from ADL.org)

QAnon-
An American far-right political conspiracy theory and movement centered on false claims made by an anonymous individual or individuals, known by the name "Q", that a cabal of Satanic, cannibalistic pedophiles operate a global child sex trafficking ring that conspired against the former U.S. President Donald Trump during his term in office. Experts have described QAnon as a cult. (Taken from Wikipedia)


~RHJ & KH
 
RWB Johnson is a Co-Managing Editor of the Midnight Freemasons blog. He is a Freemason out of the 2nd N.E. District of Illinois. He currently serves as the Secretary of Spes Novum Lodge No. 1183. He is a Past Master of Waukegan Lodge 78 and a Past District Deputy Grand Master for the 1st N.E. District of Illinois. He is the current V:. Sovereign Grand Inspector for AMD in IL. Brother Johnson currently produces and hosts weekly Podcasts (internet radio programs) Whence Came You? & Masonic Radio Theatre which focuses on topics relating to Freemasonry. He is also a co-host of The Masonic Roundtable, a Masonic talk show. He is a husband and father of four, works full time in the executive medical industry. He is the co-author of "It's Business Time - Adapting a Corporate Path for Freemasonry", “The Master’s Word: A Short Treatise on the Word, the Light, and the Self – Annotated Edition” and author of "How to Charter a Lodge: A No-Nonsense, Unsanctioned Guide. More books are on the way. Visit www.thecivicfreemason.com for more


WBro Kevin Homan was Raised to the Sublime Degree of Master Mason in August of 2007 at Olive Branch Lodge No. 114 in Leesburg, VA., and since then, has like many Masons, involved himself in more and more bodies. In addition to being a Past Master of Olive Branch Lodge, Kevin is a member of Potomac Chapter No. 88, RAM, currently serves as the Eminent Commander of Piedmont Commandery No. 26 and the Alexandria Scottish Rite Bodies. Additionally, Bro Kevin is a member of several of the York RIte invitational Bodies.

Bro Homan has been married to his wife Hillary for the past ten years and they have three wonderful (mostly) children. When he’s not doing something with his family or the Lodge Kevin enjoys a good glass of Scotch, the occasional cigar, and reading a good book in his office, which “smells of leather-bound books and rich mahogany”.

Why Your “Solutions” Aren’t Working: 2D Methods for a 3D World.

Part 4 in a series

Part 1 | Part 2 | Part 3

by Midnight Freemason Guest Contributor
Mark St. Cyr



First, as we have been doing every time before we begin, let me make the following abundantly clear...

None of the following is to be interpreted as some offhanded cheap shot or ad hominem attack directed at any Grand Lodge, officers, members, appendant, concordant, or anything or anyone else in-between. There are many dedicated Brothers from white aprons to gold bullion’d working diligently to try and turn around what many believe is an inevitable outcome from coming to pass. And this entire series is to help enable those trying to figure out the best methods possible for doing just that. I stand in solidarity with every single one of them and offer my endearing support to that cause. Period, full stop.

Now, back to our regularly scheduled program...

Back in October of 2020 WB Lahners wrote a piece posted on the Midnight Freemasons titled “Does Freemasonry Develop Talent?” It was both well said, as much as well needed.

It also was something which sent me to my keyboard as to possibly offer some insight because, I’ve seen so many throughout my career trying to do what they believe to be “The right thing” only to be left exhausted and disheartened from either poor results or, an acceleration of what they were trying to prevent or mitigate in the first place.

The implications to our fraternity at large via this premise are multifaceted. However, for this discussion, let’s look at just one that may have far broader implications in cause-and-effect than trying to address a multitude all at once.


So in that light, let’s define that underlying issue, yet more importantly, let’s discuss what are we to do about it. That issue is: Membership, both recruitment, as well as retention.

Here’s the issue: Many keep doing ‘something’ with a laudable pursuit to address an issue. However, most plans for attainment of the intended goal fall not only short but rather, end up turning once counted allies and followers into dejected spiritless bodies that do nothing more than go through the motions until they too, finally stop altogether.

It’s not something that’s isolated to Freemasonry. 
 It’s something that happens to any organization.


Any organization with some meaningful time and growth under its belt, fully past the developmental phase, this phenom occurs as if on rails and on schedule. i.e., Think when the startup or the entrepreneurial model crosses into what we would think of as the ‘developed corporate model,’ with strict corporate structure, titles, and responsibilities as our baseline.

It’s in this vein I’d like to offer the following as to not only help explain, but possibly help gain, willing advocates to what many describe as, “an overarching dilemma with existential consequences.

I’m not going to advocate ‘by force of will’ type scenarios. Rather, I’ll offer a tool for not only changing well-meaning perspectives but their relationship and strict adherence to them.

What I’ll also advocate, is at the root of our most current distress is this thing known as a ‘well-meaning perspective’ and what it entails. It can go by many other different names. One sounds eerily similar to “Doing something, anything is better than doing nothing!” Maybe, then again, maybe not--as we’ll discuss.

This issue resides in the category for one of the most fundamental challenges facing any organization. Again, this is not just a fraternity issue - it’s prevalent in all enterprises.

I will add to the above - it’s also fraught with unsuspecting consequences, such as...

Not understanding this single issue intuitively and earnestly, as I’ll demonstrate, allows for: clouded focus; impaired judgment; and/or the inability to implement any needed change to evolve, adapt or move forward. Subsequently, it can/will lead to irrelevancy and/or losing the fight for outright survival.

That’s not hyperbole.

So now with all the above said for context. Below is an adaptation of something I developed and use in my higher-end workshops to help business owners, CEO’s and other high achievers at the top of their markets or income strata, reignite that “breakthrough” thought process needed to develop and execute plans for market leader positioning.

The premise is to reintroduce and express the idea of perspective, and how the well-intentioned can believe they’re following “the right path,” yet can’t figure out why nothing is working out as planned.

In other words - It shows their path is not what they think, therefore, the planning and/or execution is fraught with misgivings.

And here’s the most important factor I’ll demonstrate for what we call “buy in...”

All while not telling or implying they are “wrong.” For as soon as you do, or they infer that’s what you’re driving at? It’s over before it began. There is also another possible consequence that can be even worse: Many will vehemently defend any or all prior bad decisions and processes, at all costs, out of saving one’s pride for ego’s sake.

Think about it.

Now onto the working example.

But before we begin, two points...

First: Please actually do the exercise. Trust me, you’ll be surprised in the end.

Second: This is quite a wordy or lengthy piece because it’s an adaptation of something done in a live setting, which reduces all this need for explanation through words down to a fraction of time. However, we don’t have that luxury here, so that’s that.

Let’s begin:

  • Take out a sheet of paper (preferably near the size of a sheet of copy paper) and place it in front of you, preferably on a desk or table.
  • Draw a large circle (pencil, pen, marker, doesn’t matter) that just about encompasses the entire sheet. i.e., not a tiny circle, but a large one that comes close to the edges.
  • Next, put a small arrowhead on the far right side, on top of your line, as to point in the up direction. Usually, it doesn’t matter where you place it, you can do it anywhere. But for this exercise, again, let’s put it on the right-hand side, on top of your line, pointing upward to show a counter-clockwise direction.
  • Stop there for the moment.

What you now have in front of you is what many so-called “business experts” will exclaim as, “A well-defined plan!”

(Remember, this is for example purposes and is meant to be overly simplistic)

In other words: Start here, do this, that, and another thing as to keep momentum up to go around for success – rinse, repeat.

Here’s a way I would like you to think about it using a different example...

Think about the construct of the Monopoly® board. Sure it’s square, but the same principle applies. In other words: you start here (e.g., where you placed your arrowhead), go completely around the board (i.e., circle) and collect $200 for passing “Go.” Or in our case, getting back to where we started to begin again.

Example: We advanced a petition; made a MM; did some other things (Line, etc.) with the MM to get back to “Go,” collect our “$200.” Rinse, repeat.

However, here’s what needs to be pointed out...

Collecting that $200 in regards to the board game was essentially to give a person that was all but out-of-the-game a lifeline to continue. Hence, we enter a ‘tread water’ aspect for an analogy.

Simple enough, correct? Good, now hold that thought...

Sticking with this simplistic construct, we can overlay most business plans when trouble shows up for they basically entail: Doing the above (i.e., go around and around, over and over again) where the presumption is to - ‘tread water’ - and just allow time to pass till they or someone else come up with something better.

It never works out that way though, does it?

Again, during a crisis of stagnation or turmoil, the thinking goes: If we can just do “this” (i.e., run our circle and collect $200, or in our case, get a petitioner, make a MM, etc., etc., etc.) we can pretty much tread water (membership wise) until we can come up with something better.

To reiterate, I’m being over-simplistic on purpose.

Now, how do we apply the above to the Fraternity and our current situation as far as membership roles?

Great question, let’s move on and see.

The dilemma that’s overtaking our fraternity in regards to membership and more, is that many are believing they are following the ‘right path’ – and – they’re reluctant to deviate.

Why?
Here’s a clue:

Look at the above example of Monopoly or our circle. That’s precisely what most are doing as they silently wish, hope, pray, ________(fill in your own here), that if things can’t get better in the very near future, at the very least, they won’t get worse.

That appears to make so much sense, right?

So round and round they go as circumstances produce the exact opposite, aka - get worse. (we’ll get into why later on.)

But hey, as the thinking goes, “They’re doing something!” And everyone will attest to that, correct?

Well yes, yes they are. However, what if I told you, or better yet show you, that what many are doing in a reaction to “doing something” is actually making what they’re trying to combat even worse?

Here lies the contentious issue to the above: In reality, not only will doing some of the measures explained not help tread water. Rather, they’ll get ever progressively worse (sometimes with gusto!) until - oblivion.

And we may be doing it to ourselves - and don’t even know it.

Now that’s a mouthful-and-a-half to back up. So the next question should be: How do I prove out what was just stated?

Again, great question, here’s the how...

Going back to our paper exercise with our drawn circle. What you have before you is the most simplified representation of why the best-laid plans usually never work. The reason?

Because most are working from a two-dimensional assumption for implementation (2D) to a problem that must be worked in a three-dimensional world (3D).

This is what our ‘circle on paper’ truly represents, as I’ll demonstrate.

What’s at issue here, is that far too many have never learned what I’ll explain in any real-time application processes.

But that’s not a problem in isolation. i.e., as to just not knowing. Let me explain...

Entrepreneurs combat this and overcome it, whether instinctively or intuitively. But, (and it’s a very big but) over time it atrophies, again, whether they’re cognizant of it or not, as the organization gains in time, size and structure.

Also for them (e.g., entrepreneurs) if or when they find themselves mired in this atrophy, for any reason, all they usually need for remediation is for it to be pointed out.

Or said differently: They only need to remember (or be shown) what they’re no longer doing, and they’ll take corrective measures with near immediacy.

This is a very easy mindset realignment for this set, for once they ‘get it,’ it begins to run with near immediacy back on autopilot.

For most others - they not only need to learn it, but to fully understand it, they’ll need real-time applicational processes. Usually, this needs to begin first with a sorting out process of who’s a ‘self-directed manager type’ vs ‘needs instructional guidance first type.’ Along with learning curve constraints, hesitancy analysis, and more. But those are more complicated issues and for another time.

So what we’re going to stick to here is broad and simple.

However, once you learn this simple example I’m now going to have you demonstrate – to yourself – not only is your thinking changed forever, rather, your approach to challenges (like changing perspectives) that once seemed insurmountable enter back into the reality of feasible. (Remember: nothing’s 100%)

Why is this a necessary tool for your toolbox?

Because overcoming a person’s perception of a change or task is much, much, much, much (did I say “much?”) harder than forcing someone to perform a task. Said differently...

You can order someone to do something and they’ll do it provided you have the right motivation. e.g., “Do this or you’re fired!”

Convincing them to do something via their own volition? Totally different animal.

In addition, here’s a bonus once you master it...

You’ll find it one of the most powerful processes to help gain needed allies. For once perspective is shifted from “That stuff doesn’t work, we’ve tried!” To more along the lines of, “Oh, we weren’t wrong, just our application and timing...” Things can move for the better, and in many cases, extraordinarily so.

So here’s the next step, back to our original paper...
  • Pick the paper up from the desk using both hands while keeping its orientation in the same plane as it was laying flat, holding it at about eye level. (Not hyper-extended in a death grip! Just straight out in front of you, loosely held between your fingers, like it was a serving tray.)
  • Now, lower your left hand about four or five inches while keeping your right stationery, so that the paper now forms a lazy S shape or a waterfall effect in middle. e.g., one end is now higher than the other. Remember, you’re not trying to hold the paper taught, just flat and allowing it to bend.
  • What you should now see in front of you, again, at about eye level, is just the closest edge of the paper making for all intents and purposes a lazy S shape or, small waterfall directly in the middle.
Here’s where we begin to examine the significance and implications of all this, which is...

The difference between two-dimensional (2D) planning and three-dimensional (3D) application.

Now, with your hands still holding the paper in front of you in this curved position: If we were to look down from the ceiling at this paper what we would see, is the same 2D representation of our original circle just as we drew it laying on our desk or table. i.e., a flat circle.

(This is a simple extrapolation for example purposes, not a ‘picture perfect.’ So no nitpicking! You know who you are.)

However, from the perspective you are currently viewing it (i.e., from the side at eye level): Does it still appear that to travel your circle our arrowhead is going to traverse a road to go round on a flat plane?

Or, are there now two plateaus, one higher than the other with two hills, one going up and one going down?

Here’s why this is so important...

Do you think there would be a different strategy and tactics needed to go around a flat circle as compared to one that has hills, a valley, and plateau as what you’re now holding?

Perspective suddenly matters, doesn’t it?

Don’t let this point be lost on you, truly consider the differences. Believe it or not - exercises such as this one is where competitive, market dominant edges reside when thought through properly. Here’s an example...

From a 2D perspective, basically, all that needs to be overcome is inertia. Other than that, once the inertia is broken, its momentum (even if it appears minuscule) will keep it moving along following Newton’s Law. e.g., As long as there’s no other opposing force applied to change it.

Simple enough, correct? 
So let’s apply this concept to a real example.

Using our original 2D circle (e.g., laying flat): This is pretty much how Freemasonry looks at the plan of a Lodge and MM, and it goes something like this...

Back to our circle, paper, and our arrowhead.

Start here; gain interest; gain a petition; vote and accept; quickly run through degrees; enter “the Line;” progress through chairs. Presumed result: a proficient, now solid dues-paying member of the fraternity with years left to participate in Lodge and more. Rinse, repeat.

Process time: approximately 5 – 7 years.

That is if it all goes according to the 2D plan. This pretty much sums up our ‘circle of life’ pretty accurately, does it not?

However, in the end, this so simple plan is destined to fail and fail miserably so, as I’ll demonstrate...

Playing a flat board game with strategies and tactics for that environment, rather than the complex strategies, tactics, and more that addresses the true issues needed in the real 3D world, where our fraternity resides, is not only a waste of time, but frustratingly so.

Back to our circle and paper...

I alluded prior to why doing the same thing will not only - not - keep us aligned with par. Rather, that strategy (e.g., 2D) may even quicken member loss through dissatisfaction resulting in increased demits; continued losses via attrition; less participation in all aspects of Masonry (the organization), and/or developing situations for even fewer petitions. i.e., No one’s interested in approaching or expelling the virtues of the Craft to anyone, when they themselves, are questioning why they remain.

Here’s another very important point that alludes most:

Even if you increase the number of those to ‘get on the circle,’ the results can not only still be the same, but to many’s chagrins - you can lose even more MMs in an accelerated proportion.

Think I’m off base?
Again, back to our circle exercise...

When we view our simple circle from a flat perspective, it hides what’s really happens in the real-world experience. Why is this process allowed to happen many may wonder? Here’s a clue...

Over time what takes place is that the thinking processes for addressing challenges relegate themselves more towards linear-based thinking and application. In other words: they self-gravitate towards ‘flattening out’ as I’ll demonstrate.

So this is not an issue as to the calling out of any or someone’s “fault” per se. It’s just one of those manifestations that moves itself into a default position if not carefully guarded against.

Let’s use a real example. e.g., “We’ve got a petition!” And place this person on our circle at our starting point we made with an arrowhead.

When we view this from the 3D model, rather than 2D perspective, we immediately speculate and reason (remember: in a 3D model our paper shows two hills, etc.) we’re now going to leave our highest plateau and go down our first hill, which we’ll equate to: the candidate is active, moves through the degrees. Momentum is on their side, interest and more are at their most self-fulfilling state.

In other words: The plan appears as working and progress is being made around our circle.

Now, from the 2D perspective: It will be assumed we are well on our way because it’ll be assumed, the momentum is strong. i.e., We’re progressing around our [flat] circle, Newton’s Law is in full force. And, we’ll falsely interpret we’re well on our way to getting back to “Go,” using the Monopoly analogy.

However, as we’ll see through our now 3D perspective - things are about to get a whole lot more difficult.

The candidate becomes a MM and is now sitting in what can be regarded as “The low valley.” i.e., He’s progressed from our original starting point (arrowhead) on our high plateau, and with reasonable speed and self-propelling momentum in our 3D model, has propelled down our hill and now sits at the polar opposite of our arrowhead in the lower plateau, or ‘valley.’

We’re now halfway around our circle and we’ve now produced in what many might believe is a MM in record time. All we have to do now is keep up the momentum (remember Newton’s Law?) and he’ll move around the remainder getting us back to “Go” where we can start again. Rinse, repeat.

But that’s not what happens, does it?

On a 2D scale, maybe. But we’re in a 3D world, remember? So now with that said - where does our newly crafted MM now sit again? Hint: at the base of an enormous-looking hill from his perspective.

Yet, while he’s looking and trying to gauge it, he’s also sitting in what many might call “The valley of confusion” where he’ll be greeted with business meeting after business meeting now that he’s become a MM.

Yes, boring, bland, repetitive business meetings capturing an unobstructed inside view of disgruntled PM’s and older members complaining about this, that, and every other thing, near if not completely non-existent masonic education, __________ (fill in your own list here).

And if he dares to ask questions or possibly assert that maybe there should be something “educational?” He’s told “We don’t have time for that stuff here. C’mon, we’d be here all night!”

Or how about the most over-abused deflections to any of his inquiries or suggestions...

“Join the line! You get out of Masonry what you put into it, blah, blah, blahhhhh.”

So he does, only to question very quickly his original intent on becoming a Freemason didn’t seem to include being responsible to serve the “green beans” and clean up after everyone.

This isn’t what he signed up for - and he knows it. Worse, it’s now beginning to eat at him every time he thinks about a Lodge meal.

He intuitively knows something’s not only missing, but something is terribly wrong with his original perspective and what his actual hindsight is telling him. i.e., “Maybe I made a mistake.”

We are currently fostering the above or similar far too often than many will admit.

Back to our exercise...

So now with the above as a backdrop: What’s the next phase to progress on our 2D circle plan?

Well, the thinking appears to go like this, to reiterate...

Get involved, get in the line! Masonry gives you what you put into it. You want more? Put in more! etc., etc., etc. For as the thinking goes – all we need to do is keep the Brother on “the path” (e.g., now represented by our 2D circle) and momentum will help take care of the rest.

So with that in mind. If we look at our circle we’re now halfway around, only another half left to go. Easy peasy, right?

Not so fast. What’s the issue again, if we look from his 3D perspective, rather than a 2D?

Hint: What we now can envision is what truly manifests in a real-world application. i.e., His path is far from one that’s on a flat trajectory.

He’s now facing, again, from his perspective, a long slog of a trek - all uphill.

However, there’s more to his (and our) problem using 3D manifestations.

This once enthusiastic candidate, more often than not, will be reduced to a disheartened and/or now disgruntled member once he spends any time in that lower plateau, aka “The valley of confusion.”

And the longer he remains there - the more apt he’ll be to not endure it. And yes, “endure” is a very fitting term for most. For if they’ve tried to suggest doing anything differently, or questioned current practices, they’re chastised in too numerous ways to list here.

And now they’re facing (in their minds) to supposedly “continue their journey” grows an ever-the-more insurmountable hill just to continue!

Now, putting yourself into his shoes (and for many of you it may mean back into your own) think of what will now be required, let alone, asked of them. And with what we’ve detailed above, just what do you think is going to be going through their minds even as they say “yes” to every request a Lodge may ask of them?

Hint: It ain’t good. Need I remind you to just look at the yearly membership roles? Or better yet, when’s the last time any of you saw the last PM or two of your Lodge - in Lodge?

So here’s the point...

Once you intuitively understand all the variable dynamics that may be inherent to what many will only see as a simple process to “Get the ball rolling!” in isolation. You quickly begin to correlate the reasons why the roles continue to fall as another well-intentioned plan to ‘stop the bleeding’ never seems to do just that.

Here’s another example for my argument:

This time let’s use the, “Replace yourself” program for this example.

(Note: Before any call for my expulsion, all I ask, please re-read the opening statement at the top of this. Then, do as you wish. Back to our discussion.)

The introduction of the program was (my conjecture) to help break the initial ‘inertia’ that is plaguing the fraternity. i.e., attracting new candidates.

Keeping this in mind (for example purposes only) the underlying premise was to help ‘stop the bleeding.’ Or, as I’ve stated prior, “tread water.”

Said differently: As long as everyone might try, or better yet, some actually fulfill its goal and brings in that new member or members – it keeps everything going along via its own momentum helping to at the least keep the roles at par.

That’s a fair assumption, however, it’s more than likely a wrong one.

Again, just look at the membership roles for proof. But here’s a plausible if not probable reason as to why...

As a matter of argument we postulated within our 3D example, not only may newer members become disgruntled once they get to that lower plateau. What we didn’t consider was there’s also another hidden and very real aspect most don’t, which is:

They (new members) can become a force multiplier, where they find other sympathetic Brothers of only a year or so - and - begin to commiserate their dissatisfaction to each other.

Sound familiar? Maybe a bit too familiar?

Let’s continue...

Maybe these few like-minded Brothers begin to congregate for camaraderie over drinks outside, after the meeting. Next thing you know, guess what starts to happen? Hint: misery loves company.

Let’s now put this example squarely into the month or two before most go dark. The possibility now rises that not only one may not return the next year – three don’t. Or worse.

This is the multiplier effect in action, and in a way most never anticipate.

Let’s see why this example might have legs, rather than being swept aside as just a bunch of silly conjecture, shall we?

Note: Again, before we continue, I want to implore that I am not taking ‘shots’ or trying to demean any program or anyone that may have participated in these programs. There are always (and I know a few) ‘exceptions to the rule.’ But what most fail to consider, is that those ‘exceptions’ do more to prove the rule, rather than disprove it. Not understanding this alone can be in and of itself, disastrous in many cases. So with that said, let’s continue.

Further enhancing this dilemma is the possibility that in the all-out rush to bolster the roles with “One day Masons” and other well-intentioned programs...

It is highly likely our exampled new member or group of new members, via a lax West Gate, may turn out to be the very catalysts enabling our above scenario. i.e., Creating a multiplier effect in the exact opposite direction of initial intent.

Again, truly ponder this, don’t let it just slip by into an afterthought. It’s too important as I’ll detail further.

Through just their dissatisfaction (or misunderstanding) under the guise of “This is it?” one feeds into the others to wonder “Yeah, I’ve been here now two years, is this it?!” All as they sit either at the foot of the hill we see on our 3D model or are just beginning the climb.

This group potentially may also constantly question themselves by thinking “Why am I doing this, again?” as another asks them “Is there any green beans left?”

Worse, no one seems to be able to supply any real answer they can latch onto. That is, except what they have been discussing with “the others” in what will appear to be an ever-strengthening meeting-of-the-minds in dissatisfaction.

Think about this very carefully, because this is where 2D plans to measure metrics for efficacy can make things even worse. Most don’t realize these very real possibilities.

Again, it’s quite possible, if not probable, that our current attempts to bring in more members to begin ‘the circle’ has the very real possibility as an exponential catalyst for demits.

Let me state that again for emphasis...

Not only is it quite possible, it may be more than probable, that our current attempts to bring in more members to begin has the very real possibility for acting as an exponential catalyst for demits.

Let me use an example that is not fraternal, yet we all can relate to-- Retail “Sales!”

Question: If doing bigger and deeper markdowns with “on sale!” promotions was the key to more customers and more sales – why is it these very stores are always the ones that seem to go out of business the fastest?

Hint: Eventually all that’s left to entice is “selling dollar bills for 99 cents” and the brainiac reasoning they’ll make up the difference in later sales. It does attract, but for what end?

At the beginning I stated that this is a process that happens to any organization over time, affecting the original entrepreneurial thinking, as a business moves from startup to more organizational constructs. So let me explain why that is...

Entrepreneurs, more often than not, don’t work by what we call “the standard business plan.” The reason is simple: either they’ve never been required to in past employment. Or, they know the fallacy of most of them via either watching them fail and fail over again through past employers. And/or they’re now killing their competition that is following one.

There’s also another possible hidden aspect...

Maybe they don’t know the reason why they’re not following “a business plan” but it doesn’t matter to them – they’re too busy taking market share to ponder it.

However, here’s the true fundamental reason or differentiator...

They think and execute in 3D – in real-time – adjusting, adding, dropping whatever they need to do to make it entirely back around our 2D circle example (or thought process) time and time again, learning what and what not to do, on the fly as they reach any plateau or hill, up or down.

Side note for context: People love to use Apple as an example, so I’ll use one that most don’t fully comprehend that fits into this whole “sale” idea. 


Apple, for all intents and purposes, has no sales or discounts in regards to their competitors and never has. Yet, Apple makes more profit, repeat, more profit on the sale of one iPhone® than the cumulative total profit of all its competitors. Again, combined. That is part of the true genius of Jobs. i.e., not just the product, but the idea and understanding of business. In other words: He concentrated on why the product was worth more and why people would not only pay more but wanted to “lick it” using his words. Not how cheap he had to be in the marketplace.

So what are the forces that draw or flatten out our 3D environment into a 2D representation?

Usually what happens goes something like this...

When any enterprise originally starts, the need to remember, know or contemplate the 3D model is near nonexistent if not totally so. i.e., It’s immaterial.

However, that doesn’t mean one is not being executed. In other words - it can be made manifest via intuition or just plain old trial and error, whether they are aware of it or not.

Or, said differently - they may not know why they’re doing something, but they know what’s working or what’s not through trial and experiment until either something does - rinse, repeat. Or, they go out of business.

Yet, when an enterprise begins to grow and expand, what happens to most companies is a process that quells their competitive edge, as well as their competent one.

What they’ll begin to do is - they allow their once intuitive picture and understanding as to plan, execute, and more (e.g., our 3D interpretation) and allow a process to begin as to squish it all down into the 2D model.

The reason for this, many times, is just the simple process of time. But why?

What happens over time is they look to prior models and/or results to help direct them, but all they see (and all they can extrapolate) is the ‘plan from above’ as we demonstrated with our circle and paper. (Remember the difference between your view of holding it and a view from the ceiling exercise?)


This is where the well-intentioned believe “they know the path!” and what to do to make it around, yet they are not fully cognizant of all the 3D model obstacles. All they’ll infer (and see) via extrapolation is our flat 2D circle. (This propensity is most prominent in the “managerial” strata.)

And if you’re possibly thinking, “Well, if we do the same things, regardless of the model, wouldn’t we see the same results?”

Great question, and here’s the answer: Absolutely not, as a matter of fact, the results of doing the exact same thing could prove disastrous.

How can we show this using just our simple circle? Easy...

Now that you are aware of all the above, let’s use the same process and the example I iterated for let’s say, “Replace yourself” program. All we’re going to change is one thing.

Ready?

With your original version of the 2D circle paper model in front of you, on the desk or table. All I want you to do is move (or rotate) our starting point (e.g., arrowhead) from the right-hand side so that its now directly in front of you. e.g., 90˚.

Think there’s a difference in what is needed and what will manifest next? Let’s see, shall we?

Lift your paper back up as you did earlier doing the same exercise with dropping your left hand about four or five inches.

Notice a difference? Hint: not only do you not have any area for a running start, nor wind at your back momentum. Now, it’s all exertion to not only break inertia but also, even more, to even continue any momentum.

Our “candidate” is now starting their journey directly in the middle of a hill. And should they lose just a tad of traction, or run into any exhaustion? They will suddenly begin gaining momentum via Sir Issac’s observational genius. Only this time - it’s in the wrong direction.

See the other glaring issue here? For what does the view from above see?

Hint: No difference but for a moved starting location on the same path. i.e., Do the same thing as prior and we’ll get the same results. It does not anticipate his plight, because, from that vantage point, there is no hill. 2D, remember?

Again, using this simple model you can now see how one type of strategy and tactic for execution is going to run straight into a “dead before it even begins” reality-based world-of-hurt.

Said differently - it’s destined to fail as soon as it begins – often – miserably so.

As I implied earlier, over time what precipitates this is: The instinctive factor for intuitively understanding the difficulties of a 3D environment, even when expressed using a 2D plan, gets lost or forgotten, to where everyone begins viewing everything via the 2D plane in isolation.

Again, as I iterated prior, more often than not how this manifests is where people look back at past cause and effects and try to extrapolate as to either explain (or many so-called “business guru’s” just make up) and/or “connect the dots” as they say.

However, what usually transpires is nothing more than our “looking from above” scenario, yet it has all the appearances as if “they’ve found the path!” Yet, it’s not going to be anything like “their path” knowing now what we’ve experimented with here using our simple circle. Is it?

Let’s ponder a bit on what we’ve covered...

As we’ve just shown from a top-down approach, looking back: It can be very deceiving as to where many are convinced they’re following the right path. But more often than not, the pitfalls inherent as to how to plan and execute a 2D plan in a 3D world can dramatically show how doing repeating past measures, whether a reiteration of something before or a now “new and improved” etc., etc., etc. May not hold us at par.

Rather, stealthily contained within this model - it has an innate ability to self-accelerate itself into oblivion via the “hills and valleys” which are unavoidable.

For they are there, regardless if we want to pay heed to them - or not.

What happens when we don’t?

Disgruntled PMs, District lines or GL’s begin calling for even more action from even more despaired members. It begins to feed upon itself. “Do something, anything!”

That’s also when things such as ‘finger pointing’ and others begin to accelerate via momentum.

Of course, there are also the other declarations for doing nothing as doing something that sounds a bit like, “We need to do more!” Yet, when someone does suggest something “different” it gets answered with “Not on my watch!” or “That’s not the way we do things around here!” and worse.

It’s a self-fulfilling manifestation for demanding something be done while causing nothing to happen. It’s a classic.

Let me again remind you - this is not an issue isolated to Freemasonry as I’ve alluded – it’s inherent in all business.

It’s just all about knowing what you're actually trying to combat and why, with the right strategy or tactics, which are the key to battling it. And yes, this is a battle for survival, both for us, as well as any enterprise.

Now I know you’re asking, “OK, but now, even if one agreed with all this. Just how would they go about getting those others to buy in or get on board?”

Great question, let’s approach it this way...
The key to all of this is as simple as it is elegant of an exercise.

More often than not it’s all about perspective that changes things – not a reinvention of the wheel. Or in our case – circle.

Just think about all we’ve just described. Again, truly contemplate it, because this is basically what we are doing.

It’s not that people are doing the wrong things or following the wrong path because they’re not committed to trying to fulfill the best this fraternity has to offer, or out of any malice to change.

It’s just they're probably applying the wrong strategy and tactics - thinking or even believing - they’re following the correct path by conflating past models or successes looking both from afar, as well as above.

All most see is the 2D not understanding that 2D really is a flattened version of a 3D model that needs to be implemented.

It’s not a personal failure of leadership or the fault of anyone or anybody.

It’s a simple thing that happens to all businesses and others over time.

And here’s the key: If you “get this?” They will too, but it will be up to you to demonstrate it and allow them to “get it” too.

And once perception is changed - mountains once deemed insurmountable become molehills in comparison.

It’s about time we began reapplying many of the now-forgotten entrepreneurial spirit and thinking that allowed us to get here in the first place.

If we don’t?

We’re just going to keep attracting men, that in reality, belong in the _____________ (fill in your social organization of choice here).

Hope to see you in the next installment.

~ Mark St. Cyr
, Freemason

Bonus: Here’s a GIF that has a few more complex examples in structure, but the point is the same. i.e., See how simple something appears from the 2D perspective, then see how you’ll need to be prepared to handle traversing it in a 3D one.


via GIPHY